How do you breathe life into a cold, actually uninteresting product like screed? And how do you communicate the typical characteristics?
After an intensive brainstorming session, we developed a corporate design for HAWEplan. The motto: "Products from professionals for professionals". The screed supplier HAWEplan stands for screeds of the highest quality, which are delivered to customers with precision from the in-house mixing plant. The special DNA of the company can be found in the multifunctional and straightforward design, starting with the office equipment to industry-specific brochures and image brochures to the corporate website.